Roblox temporarily shut down the Chinese

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Roblox temporarily shut down the Chinese

Postprzez rodeoneerer » 14 sty 2022, o 05:06

Roblox may be enjoying success in many parts of the world, but it's currently in limbo in China. TechCrunch has learned Roblox temporarily shut down the Chinese version of its game platform, LuoBuLeSi, on December 8th for some "important transitory actions" needed to develop a future version. The company was shy on what those moves involved beyond the "data architecture," but a spokesperson said crafting the platform for China was an "iterative process."

Many users, taken by surprise, took to Chinese social media to complain about the short notice. What users had been playing was in fact an “archive-deleting test version,” LuoBuLeSi said in a notice. But one user snapped: “Have you seen a testing game that lets users add funds to their accounts?”

“Last year, we launched Roblox China also known as LuoBuLeSi with a vision to build an immersive virtual universe of 3D experiences in China that we have been testing and iterating on along the way,” Roblox spokesperson James Kay said in a statement to The Verge. “It is critical that we now make the necessary investments, including investments in our data architecture, in order to realize our long-term vision for LuoBuLeSi.”

There's a chance China's strict digital rules may have played a role. The Chinese government requires licenses for games, and Roblox has more challenges than most developers. Its role as a creative platform could easily draw concern from Chinese censors worried about dissent, and the attempt to pitch LuoBuLeSi as a digital education system may have invited attention from officials cracking down on private education. China's data protection rules could also have contributed to the decision by dictating where and how Roblox stores users' information.

LuoBuLeSi is nonetheless still the gateway for many developers, both domestic and overseas, to have a crack at China’s casual-games market. That no date has been set for the “official” launch no doubt makes many creators impatient. The platform had generated 1.7 million installs in the China App Store prior to its removal on December 8, according to app analytics firm Sensor Tower.

Roblox may be enjoying success in many parts of the world, but it's currently in limbo in China. TechCrunch has learned Roblox temporarily shut down the Chinese version of its game platform, LuoBuLeSi, on December 8th for some "important transitory actions" needed to develop a future version. The company was shy on what those moves involved beyond the "data architecture," but a spokesperson said crafting the platform for China was an "iterative process."

Many users, taken by surprise, took to Chinese social media to complain about the short notice. What users had been playing was in fact an “archive-deleting test version,” LuoBuLeSi said in a notice. But one user snapped: “Have you seen a testing game that lets users add funds to their accounts?”

“Last year, we launched Roblox China also known as LuoBuLeSi with a vision to build an immersive virtual universe of 3D experiences in China that we have been testing and iterating on along the way,” Roblox spokesperson James Kay said in a statement to The Verge. “It is critical that we now make the necessary investments, including investments in our data architecture, in order to realize our long-term vision for LuoBuLeSi.”

There's a chance China's strict digital rules may have played a role. The Chinese government requires licenses for games, and Roblox has more challenges than most developers. Its role as a creative platform could easily draw concern from Chinese censors worried about dissent, and the attempt to pitch LuoBuLeSi as a digital education system may have invited attention from officials cracking down on private education. China's data protection rules could also have contributed to the decision by dictating where and how Roblox stores users' information.

LuoBuLeSi is nonetheless still the gateway for many developers, both domestic and overseas, to have a crack at China’s casual-games market. That no date has been set for the “official” launch no doubt makes many creators impatient. The platform had generated 1.7 million installs in the China App Store prior to its removal on December 8, according to app analytics firm Sensor Tower.

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